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Vanessa Newkirk

Hi, I'm Vanessa Newkirk. Welcome to my profile!


As Senior Vice President, Digital Director, Vanessa Newkirk is responsible for leading the digital media strategy and innovation for multiple MediaVest clients. With over 15 years of digital marketing and media experience, Vanessa started her career as a business consultant in Barcelona, Spain before returning to the states and transitioning to international marketing with toy company, Learning Curve International, in Chicago. A true industry pioneer, Vanessa co-founded three start-ups earlier in her career, MyEventPlans.com, ProtoMarket.com, DignityDesigns.com, further encouraging the influence and importance of digital.  Since then she has used her digital expertise to drive digital strategy and innovation for many Fortune 500 brands such as Verizon, Comcast, Sears, Toyota, Kraft Foods, Delta Airlines, McDonald’s, NBC Universal, Purina, NYC Tourism, REI, HP and Microsoft. An avid learner and always passionate about communications, Vanessa speaks five languages and holds several degrees including an MBA from the Loyola University of Chicago, a specialty degree in Italian Language and Literature from Istituto Dante Alighieri in Florence, Italy, a BA in English and Italian and a MA in Communications from the University of Kansas.

Vanessa Newkirk's Background

Vanessa Newkirk's Experience

VP Partner, Integrated Investment at UM

March 2011 - October 2012

VP, Media Director at Geary LSF

March 2010 - March 2011

Global Group Director of Digital Strategy at OMD Worldwide

January 2009 - February 2010

Director of Digital Media at Spark

December 2006 - December 2008

SVP, Digital Director at MediaVest USA

October 2012

Vanessa Newkirk's Education

Naperville Central High School


Istituto Dante Alighieri Scuola Paritaria

Concentration: Italian Language & Literature


The University of Kansas

Concentration: BA Italian Language and Literature, BA English Literature


Loyola University Chicago

MBA

Concentration: MBA Management, MBA Marketing


The University of Kansas

MA

Concentration: M.A. Foreign Language Communications


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